Well, a lot of people across the web have been asking about specific details dealing with our behind the scenes photoshoot with The Greatest Camera Ever! Okay maybe it's not the greatest camera ever which is probably why you guys have questions. Instead of trying to explain technical aspects of the shoot in a dozen or more places, we are just going to answer them all here. So if you have a question go ahead and ask and we will be happy to share our secrets. If you want to tell us how bad our video was because we still used a million dollars in studio equipment, well I guess you can do that too (we find your banter quite amusing actually).
Update: One big misconception I think we have is that this post was directed towards photographers who complain about their gear. Usually these same photographers already own at least one strobe and softbox and argue that they can't make compelling images with their gear. We set out to disprove that and in one of our photos we only use one light. This video was not meant to show that anyone with an iphone can produce great photos on the street or in the bar. It was aimed towards photographers who said "I can't make a video with one camera," or "my camera is 3 years old, how can I compete in your BTS contest?"



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